Awell Health

In this episode, Belgian entrepreneur Thomas Vande Casteele pitches his healthcare startup, Awell, a low-code platform designed for clinical and product teams to create and integrate clinical workflows into their tech stacks.

We discuss:

  • Building a low code platform for designing clinical workflows

  • The challenges and strategies of managing a global company, especially in the healthcare sector

  • Insights into Awell's customer base, including both traditional hospitals and tech-enabled service providers

  • Awell's pricing model and approach to customer engagement

  • The company's growth in 2023, including fundraising and scaling challenges

  • The importance of corporate structure, especially for international startups

  • Awell's approach to employee engagement and maintaining company culture remotely

Meet the founder

Thomas Vande Casteele is the Co-Founder & CEO of Awell. Prior to founding Awell in 2018, Thomas was an entrepreneur in e-commerce and digital marketing where he spent 8 years improving customer journeys for companies like Samsung, Audi and Nestlé before becoming obsessed with value-based healthcare principles. He is passionate about how software can help people perform at the very best of their abilities.

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